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19 April, 2024 16:59 IST
Bajaj Auto launches Pulsar RS 200
Source: IRIS | 26 Mar, 2015, 04.40PM
Rating: NAN / 5 stars.
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Since its launch in 2001 the Bajaj Pulsar has created, defined and expanded the sports motorcycle market in India. Today Pulsar sells more than 55,000 units every month in the domestic sports motorcycle market with a leadership market share of 43% making it India’s no.1 Sports bike for 14 years in a row.

Bajaj R&D has constantly innovated to ensure that the Pulsars stayed ahead-on performance,  technology, styling and class leading features. The new Pulsar RS 200 again breaks new ground to offer an unprecedented level of design, engineering and performance. The super sports segment today stands at less than 1% of the motorcycle market and this bike is all set to re-define and expand this segment as much as the original Pulsar did in the sports segment way back in 2001.

The Pulsar RS200 demonstrates the design, fit and finish of the dream super sports bike that Indian youth would love to ride on. The muscular yet aerodynamic bike with its Pulsar design character, stylish front fairing and evolved performance dynamics entices you to race. Once astride, the HD focus twin projector headlights tame the darkest roads with devil’s eyes. The high intensity crystal LED tail lamp mesmerizes other riders that it leaves behind.

Eric Vas, president, Motorcycle Business, Bajaj Auto said, ''The Sports segment in India is poised for rapid growth driven by evolving customer preferences.  There is a large number consumers who expect true track performance from their bikes.  The new Pulsar RS 200 now enters the Super Sports segment with aerodynamically tested fairings, superior chassis and engine technology to deliver adrenaline pumping performance be it on tracks or real roads.''

He added, ''We are already market and image leaders by far in the sports segment and with the launch of Pulsar RS 200 look forward to gaining leadership in the Super Sports segment as well.''

Shares of the company declined Rs 16.1, or 0.8%, to settle at Rs 2,001.75. The total volume of shares traded was 71,361 at the BSE (Thursday).

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